SA179 Why You Should Have a Ton of LEGOs for Your Story

What are story LEGOs? Words, story elements, marketing – basically everything you use to write and sell your books. It’s great to have a lot of these, but it’s important you don’t try to use all of them. Sean talks about the ‘LEGOs’ they use at Sterling and Stone, the strategy for each imprint, and how to StoryShop a focused, precise story.

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